Introduction to the News Contemporary Art [Supplement] Is there a way that will not fail when purchasing art?

As an adult man, there are many things to know in order to enjoy life richer.In this series, we will introduce such essential learning items with the latest circumstances by talking to each expert.The theme this time is "modern art", which is now enthusiastic about the crowds around the world.This is the second one that delivers its charm in all three parts.Introduction to contemporary art [Part 1] Why is the toilet an art?

"Contemporary art" is now enthusiastic about the crowds around the world.What is the charm of contemporary art that attracts them?Why do people spend a lot of money in art without historical evaluation?Is it possible for us to own contemporary art?In order to learn about the hot and exciting contemporary art, we talked to Mizuma Sueo, a leading member of the modern art gallery in Japan, and talked to Mizuma Sueo.Delivered in all three parts.That is the second one.

There are two markets in modern art

▲ Leonardo da Vinci "Salvatol Mundi" provided by: Bridgeman Images

──When you look at the distribution, what kind of people are involved in the background of contemporary art?San 潴 First of all, there are two markets for art.One is called the primary market that we are doing.And the other is a secondary market.A typical one is an auction house, which is a market in which the first buyer is resold after the first buyer.─ What is the role of the gallery in the primary market?First of all, by our gallery, we first publish works that have been created by a good writer in the studio and other places that have not yet been seen in this world in the form of an exhibition.And after holding a solo exhibition several times, the evaluation increased, and if it goes smoothly, the writer will be called for an international group exhibition, and a solo exhibition will be held at the museum.Basically, the price attached to the primary market was decided in consultation between our gallery and writers.Recently, the number of self -sales artists who debuted on Instagram and put their own price and do it themselves has increased.で す か Do you sell on your own website?San 潴 In this era, works are also sold on SNS.However, it is true that many artists do not know the role of gallery well.The gallery is constantly communicating the writer's information and works to the world's art scenes, approaching the museum of the museum around the world, the exhibitions in Japan and abroad, and the so -called Biennale and Triennale.increase.Directors and curators who are active internationally are busy, so they can't visit every corner of the world.So, for example, in Japan, look at a major gallery website and try contact if there is an interesting writer.The bridge is also the role of a gallery.── But can you do it to some extent in such a case?Three, of course, because the spread of the network is different, it is difficult to stop at the major curator on SNS.Furthermore, the market is not established by galleries and writers alone, and it is completed by the audience to see it, the collector to buy, or the patron support.It is also important that the museum collects the work as a record of the times.The art market is for the first time in cooperation with such a third party.By the way, there is a big difference between the primary market and the secondary market.What do you think?─。。。。。。。。。。。。。。。。。。。。。。。。San 潴 That's right.Unlike the primary in the secondary market, it is the person who buys the price.Auctions bid within your budget.At that time, it is the people who finally decide the price.In 2017, Leonardo da Vinci's painting "Salvatol Mundy" was discovered in Russia, which was worth 50 billion yen.It's just one picture.Of course, Leonardo's paintings are very valuable in the world, so they are very valuable, but the reason why the price is 50 billion yen is also a great role in the auction.People who wanted the work raised the price.

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